Brent Van Horne is an executive creative director in Chicago.

For the last few years I’ve worked at Accenture Song, delivering integrated projects that drive holistic value.

Here’s a peek at what we’ve been up to.

01

Helping the world’s most trusted oral care brand break into a new product category.

Reestablishing a centuries-old manufacturer as an energy brand of the future.

Launching a regional bank on the national scene with a transformed brand experience.

Before Accenture, I led creative at a boutique agency in Chicago. The variety in the work and clients was exciting then and invaluable now.

Brands realize they need partners who can deliver holistic value that reaches across products, marketing, and experiences. My career has prepared me to do exactly that.

Micro
soft

AAR
Corp

We turned slow, manual processes into instant, digital products.

take flight

Intel
HPC

We transformed digital music into audio-responsive, visual art.

experience it

Meat
Tea

We designed a product that could help fight hunger in Chicago.

get meaty

Bits &
pieces

I’ve published stories, taken photos, and created a bunch of other stuff.

dive in

More brands I’ve worked with include Motorola, Bose, eBay, and HP.

I’m a versatile creative leader focused on the relentless pursuit of value.

People don’t care about experiences. They don’t want to connect with brands. They don’t care how human you think your story is.

They want value. In whatever shape it takes. Wherever they are.

Brands have to be relentless in their pursuit of value. And agencies have to be infinitely flexible in how they deliver it.

You can’t start with an experience and then figure out how it can deliver value. You start with value and figure out which experiences can make it possible.